MAKE THE BEST FIRST IMPRESSION
Branding is not simply a logo – let me repeat that… NOT just your logo. A logo can, and should, be part of your overall branding, but your brand should be an experience, it should tell a story, it should connect people through every avenue that your business is visible on and within. Not only should it be cohesive design, it needs to follow your company values and support your content through out your marketing platforms both on, and offline. That includes how your company is perceived through your brand culture and often starts with a simple story of who/what/why/how you came to be.
Executive Director, Beautiful People Sports
reCreative helped our non-profit create a logo for our 5K virtually overnight! I would highly recommend ReCreative’s design services.SEE OUR WORK
SUPPORT YOUR STORY
Your logo should be there to support your brand story, not explain the whole thing. It should help with brand recognition, and should evoke some sort of emotion. That emotion should come from the feeling people get about your brand, and OF COURSE, that includes how they feel about your logo. But it’s just one piece in a much larger branding puzzle.