Engaging the Outside Community with Holiday Events that Make Your CCRC Stand Out
Hosting on-site holiday events that are open to the public is a great way to engage the outside community with your senior living or retirement community. Keeping your residents engaged with the external community can help fill their social tank and breathe new life into your communit
On-Site Digital Marketing for the Holidays
The holidays can be a busy time for your sales staff at a senior living community. Many people are seeing their older relatives whom they might not have seen since last year. Seeing your parents or other loved ones after a long time apart can emphasize the declines their health may ha
Preparing Your Senior Living Community For the Holiday Season
While the holiday season is self-proclaimed to be “the most wonderful time of the year,” it’s no secret that it can also be an incredibly stressful, emotional time for some. At senior living communities, it can also be a lonely time for some residents. If a resident’s family i
Search Engine Marketing
Not getting enough traffic to your website? reCreative can lend a hand. With years of experience working in SEO and PPC, we can help you keep your site in Google’s good graces. We can work with you to optimize your website for organic search traffic and/or help you with paid adverti
Happy National Assisted Living Week!
This week is National Assisted Living Week! As a company that works with many senior living communities on their websites and marketing efforts, we know a thing or two about assisted living. We wanted to take this opportunity to focus on some of our work with assisted living communiti
Designing for Accessibility: Making Your Content Inclusive
As a design company that works a lot with senior living companies, we might be a little extra cautious about making sure our designs are inclusive and accessible for all. We think a lot about the user experience (UX), especially when it comes to designing websites for retirement commu
SRCare Gets a New Look
We’re SO excited to announce that we just launched the new Presbyterian Senior Care Network website! reCreative has been working with SRCare for years, helping them with their PPC and SEO needs, so we were happy to take on this opportunity to help them redesign their website. In add
Search Engine Optimization Free Web Traffic? Technically… Yes
A lot of people talk about SEO, but the average “normal” person (i.e. not a business-focused, internet-savvy person) generally doesn’t know that much about what it actually is or how it works. SEO, or search engine optimization, is a necessary evil for being ranked on search eng
Website Usability for Retirement Communities
reCreative has worked on many websites for senior living facilities to help these companies increase their usability and online presence. Sometimes it can be easy to forget that websites are for people who are searching rather than for the company. We get it, it’s hard to differenti
What Do Impressions Really Mean?
The most common question I get asked when presenting reporting to our clients is, “What do those impressions mean?” And the short answer is, they mean nothing. And when I say nothing, I literally mean nothing. When we take over a client from another agency typically what we’ve s
