From Manipulation to Transparency: The Evolution of Advertising Toward Ethics
As society becomes more aware of the negative impact of advertising practices, there also seems to be a growing demand for more ethical advertising. But what exactly is ethical advertising, and how does it differ from traditional advertising? In our minds, ethical advertising is adver
Illustrated Branding: The secret ingredient to a versatile and cohesive visual identity
Hey there, friends! Are you tired of seeing the same old boring logos and branding everywhere? Sick of Helvetica, Gotham, and their overused siblings? Well, have no fear, because I’m here to talk about a sweet alternative: illustrated logos and branding! Now, I know what you might b
creativity & play iwd 2023
As we grow older, we often forget the joys of play and creativity that we experienced as kids, teens, and even 20-somethings. The pressures of society to conform to a certain way of being and behaving can be overwhelming, leading many adults to stifle their natural artistic impulses,