We focused on updating the website’s functionality and changing the color palette to be more fun and evocative of Hawaii. Flow Kakou is a creative, joyful company that’s welcoming to all and we wanted their website to reflect these core elements. We also wanted to highlight their various programs and projects prominently so people can […]
Author Archives: Kaitlyn Chrisemer
03
May
May
Sometimes the feelings various colors can trigger in people aren’t immediately clear or even conscious, but they can seriously impact how people perceive brands and how compelled they feel to buy a product. Regardless of how subconscious these mechanisms are, a whole lot of research has been done to determine which colors are best for […]
18
Apr
Apr
With an interesting subject line, some persuasive and personalized copy, and a few strong direct calls to action, you can make sure your customers know you’re thinking of them and haven’t forgotten about their business – because no one likes being forgotten. Email users get hundreds of emails a day, and they generally only open […]
11
Apr
Apr
In this digital age, there’s so much exposure to graphic design. Combining your distinct design style with the hot trends of the time can lead to funky, cool designs you would’ve never thought you’d make. As artists, we always want to keep growing and experimenting; integrating some trendy elements into our designs is a great, […]
25
Mar
Mar
A lot of people talk about SEO, but the average “normal” person (i.e. not a business-focused, internet-savvy person) generally doesn’t know that much about what it actually is or how it works. SEO, or search engine optimization, is a necessary evil for being ranked on search engines and making sure your website is seen by […]
18
Mar
Mar
You never want your customers to be unable to find what they’re looking for in your menu and then end up not ordering something they would’ve gotten if they only knew where to find the item. This makes the visual layout of your offerings of utmost importance, especially considering menus are the main — if […]
11
Mar
Mar
ReCreative + Co recently helped sister companies The Wallingford Dram, The Wilder, and Anju create their new and improved websites! While the owners wanted to maintain a consistent identity throughout the companies to emphasize their connection, it was important to differentiate the brands individually as well. The existing websites were created using Squarespace, so we […]
07
Mar
Mar
Did you know that less than 1% of the 14,000 ad agencies that exist across the continent are owned by women? You might think that there would be more considering how many women go into marketing and graphic design, but the ownership and foundation of ad agencies is still largely male. Not us though! We’re […]
26
Feb
Feb
reCreative has worked on many websites for senior living facilities to help these companies increase their usability and online presence. Sometimes it can be easy to forget that websites are for people who are searching rather than for the company. We get it, it’s hard to differentiate things that are important to you personally from […]
