The Impact of Color Psychology in Advertising
For visual media, color is one of the main factors to consider when starting out. One of the first things we do when we’re starting a new web design project is choose a color palette. While some people might think this process is only about picking which colors look good, there’s
Get More Sales with Email Marketing
Although we use email every day, generally checking our inboxes multiple times a day, email marketing can get overlooked in the digital marketing strategies of many businesses. Many companies don’t put the time and effort into consistent email marketing because they don’t see its
2024 Graphic Design Trends We Can Get Behind
As a business whose bread and butter is creative digital design, we know how important it is to keep an eye out for upcoming trends in the industry. Although we’re confident in our distinct style, we know that sometimes adding in some trendy elements can be important in a successful
Brand Photography: A Day in the Life
Many brands, specifically small businesses, struggle with finding enough content to post over long periods of time. Even if they can find something to post each day, the images are often inconsistent in style, lighting, and editing. This makes their brand’s visual presence seem inco
Search Engine Optimization Free Web Traffic? Technically… Yes
A lot of people talk about SEO, but the average “normal” person (i.e. not a business-focused, internet-savvy person) generally doesn’t know that much about what it actually is or how it works. SEO, or search engine optimization, is a necessary evil for being ranked on search eng
Why Menu Design is *Key* To Your Restaurant
When organizing a restaurant menu, there’s a lot more to the design process than just slapping a randomly ordered list of your food offerings onto a piece of paper. Having good menu organization and design can actually increase profits and add to the consumer’s overall restaurant
three cheers for nine years
Happy Birthday to us! Happy Birthday to us! Happy Birthday reCreative! Yeah, you know the rest. March 2024 marks reCreative + Co’s 9th birthday! We’re so grateful to everyone who has been a part of this company’s journey and can’t thank you all enough! Starting out with only a
1, 2, 3 Launches 🚀🚀🚀
ReCreative + Co recently helped sister companies The Wallingford Dram, The Wilder, and Anju Noodle Bar create their new and improved websites! While the owners wanted to maintain a consistent identity throughout the companies to emphasize their connection, it was i
Celebrate International Women’s Day with Women Owned Businesses
Did you know that less than 1% of the 14,000 ad agencies that exist across the continent are owned by women? You might think that there would be more considering how many women go into marketing and graphic design, but the ownership and foundation of ad agencies is still largely male
Website Usability for Retirement Communities
reCreative has worked on many websites for senior living facilities to help these companies increase their usability and online presence. Sometimes it can be easy to forget that websites are for people who are searching rather than for the company. We get it, it’s hard to differenti